Xpand Laces

Xpand Laces was a participant in the ISPO MUNICH 2020 exhibition, one of the largest trade fairs for sports in the world. With a limited timeline of 4 weeks, I led the creative team to develop the new creative direction for both the exhibition and marketing material, preparing all exhibition design elements, while connecting with all trade partners and vendors both in Munich and Toronto.

Team
Art & Creative Director: Maria Piñeros
Graphic Designer: Peter Nux