The Kit for Centering Black Youth Wellbeing

The Kit for Centering Black Youth Wellbeing is an online hub for learning, action, and community engagement on anti-Black racism in Ontario’s youth sector. I developed the brand identity—including the logo, color scheme, and assets—in collaboration with Igbo-Nigerian artist Kanna, whose artwork shaped the Kit’s visual identity.

Illustration by Kanna

Visual Identity

 
 
 

Seamless access to resources and the Call-In Cards was a key priority, leading to the development of a user-friendly website that enhances engagement. The Call-In Cards are designed to encourage critical self-reflection and action, featuring four themed decks with 16 real-life scenarios and guided prompts.

My work encompassed the full development, design, and implementation of the brand identity, including logo design, website design, deck layout, and promotional materials such as presentations and social media assets.

 

Call-In-Cards for Anti-Black Racism Action